{"id":292,"date":"2018-04-14T21:11:32","date_gmt":"2018-04-14T21:11:32","guid":{"rendered":"https:\/\/www.aandb.xyz\/blog\/?p=292"},"modified":"2018-07-20T10:09:05","modified_gmt":"2018-07-20T10:09:05","slug":"pinterest-ads-for-brands","status":"publish","type":"post","link":"https:\/\/anbluxury.com\/blog\/pinterest-ads-for-brands\/","title":{"rendered":"Pinterest Ads for Brands"},"content":{"rendered":"<p>The social network for doers, Pinterest has opened up advertising for advertisers.<\/p>\n<p>Here is an introductory video to how it is relevant for brands.<\/p>\n<p><!--more--><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/e60MWi6m9jI?rel=0&amp;controls=0&amp;showinfo=0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><strong>Why advertise on Pinterest?<\/strong><\/p>\n<ol>\n<li>People discover ideas and products on Pinterest helping you reach early in the buying cycle.<\/li>\n<li>93% of Pinners use Pinterest to plan purchases.<\/li>\n<li>More than 200 Million people are on Pinterest, it is growing at 40% per year.<\/li>\n<li>About 80% of the audience in on mobile.<\/li>\n<li>More than 100 Billion pins exist across millions of interest based boards.<\/li>\n<\/ol>\n<p><strong>What kinds of ads are available on Pinterest?<\/strong><\/p>\n<p>Like ads\u00a0on any social network, ads here are objective led. The objectives available are:<\/p>\n<ol>\n<li>Drive Traffic to your website<\/li>\n<li>App Install<\/li>\n<li>Video Awareness<\/li>\n<li>Engagement campaigns<\/li>\n<li>Awareness campaigns (impression based)<\/li>\n<\/ol>\n<p><strong>What\u00a0 Targeting options available?<\/strong><\/p>\n<ol>\n<li>Geography<\/li>\n<li>Languages<\/li>\n<li>Devices<\/li>\n<li>Gender<\/li>\n<li>Interests<\/li>\n<li>Keywords<\/li>\n<li>Remarketing<\/li>\n<li>Customer Match<\/li>\n<li>Engaged Audience<\/li>\n<li>Lookalike Audience<\/li>\n<\/ol>\n<p><strong>Are there any case studies?<\/strong><\/p>\n<p>Yes, plenty. We encourage you to watch them.<\/p>\n<p>A. Ikea success story with Pinterest<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/kbQEH0jU2YQ?rel=0&amp;controls=0&amp;showinfo=0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>B. Here is how L\u2019Or\u00e9al built an audience on Pinterest.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/yqIlI-gKA_s?rel=0&amp;controls=0&amp;showinfo=0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><span style=\"font-size: 1rem;\"><b>Which locations can I target?<\/b><\/span><\/p>\n<p><span style=\"font-size: 1rem;\">Right now it is relevant for advertisers who want to target people in United States, United Kingdom, Ireland, Australia and Canada. You should sign up for the beta program to receive early access to your country.<\/span><\/p>\n<p><strong>How do we get started?<\/strong><\/p>\n<p>Send an email to <a href=\"mailto:preksha@aandb.xyz\">preksha@aandb.xyz<\/a> and we will take it from there \ud83d\ude42<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The social network for doers, Pinterest has opened up advertising for advertisers. Here is an introductory video to how it is relevant for brands.<\/p>\n","protected":false},"author":2,"featured_media":297,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-292","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-socialmedia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pinterest Ads for Brands - A&amp;B Luxury Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/anbluxury.com\/blog\/pinterest-ads-for-brands\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pinterest Ads for Brands - A&amp;B Luxury Blog\" \/>\n<meta property=\"og:description\" content=\"The social network for doers, Pinterest has opened up advertising for advertisers. Here is an introductory video to how it is relevant for brands.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/anbluxury.com\/blog\/pinterest-ads-for-brands\/\" \/>\n<meta property=\"og:site_name\" content=\"A&amp;B Luxury Blog\" \/>\n<meta property=\"article:published_time\" content=\"2018-04-14T21:11:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-07-20T10:09:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/anbluxury.com\/blog\/wp-content\/uploads\/2018\/04\/Screen-Shot-2018-04-17-at-1.38.04-PM.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1225\" \/>\n\t<meta property=\"og:image:height\" content=\"445\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Syed H\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Syed H\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Pinterest Ads for Brands - A&amp;B Luxury Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/anbluxury.com\/blog\/pinterest-ads-for-brands\/","og_locale":"en_US","og_type":"article","og_title":"Pinterest Ads for Brands - A&amp;B Luxury Blog","og_description":"The social network for doers, Pinterest has opened up advertising for advertisers. 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